HBR Blogs: Three Questions Executives Should Ask for the New Year
I love the Harvard Business Review blogs. It’s where all the great research they do gets turned into practical guidance that can make a real difference!
Melissa Raffoni wrote a terrific article, brief enough to be read quickly, but meaty enough to be invaluable long term. In a nutshell, she identifies characteristics of successful CEOs, signs of under-performers, and the 3 questions to ask yourself as CEO as you set your 2010 goals.
Don’t miss this!
written by Nancy Chorpenning
\\ tags: goals, Management, Planning
Don’t Skimp On Ad Budgets – Forbes.com:
So you read or heard the news the other day (and I use the term “news” loosely) – the US is in a recession and has been since December of ‘07. I’m so glad there’s a group of academics poised to tell us such things!
More helpful is the advice from Knowledge@Wharton via Forbes.com: Now is not the time to slash your ad budget! This harkens back to what I’ve preached for some time (see my Oct 15 post) but it is very hard for most small business owners to buy into. It takes particular intestinal fortitude this season, but this is precisely when it has the potential to pay off the Continue reading »
written by Nancy Chorpenning
\\ tags: Advertising, long-term planning, Planning
